And it is an impressive one! Just a few seconds before, the pop-up appeared requesting the player to rate the game in the app store. MonetizationĪbout 15 minutes into the game (filled with familiar Hogwarts scenery exciting story twists and the study of the first spell) we see the introduction of monetization. In addition, there is also a broad story arc following the hero's brother who disappeared at Hogwarts one year prior. At low parameter values some reaction variants will be unavailable and as a result, we foster the development of a brave, compassionate, or intelligent wizard. The hero develops the characteristics of courage, empathy, and knowledge based on their choices. We can stand up for a classmate or walk past, complain to Dumbledore or keep silent. One of the most exciting aspects of the game is being able to control the direction of the plot.
To use spells, stir potions and fly on a broomstick you need to go through a simple mini-game: trace the indicated pattern on the screen or tap on the screen at the correct time.ĭialogues such as this one are what appeals to players of HP: HM. The hero progresses through Hogwarts by clicking on room icons and performing tasks by selecting the highlighted items. GameplayĪccording to the plotline, the player enters Hogwarts seven years prior to the arrival of Harry Potter. It seems to me that the success of Harry Potter: Hogwarts Mystery can be explained by examining the influence of five factors: gameplay, monetization, development team, franchise, trends. The most successful Warner Bros mobile game ( Game of Thrones: Conquest) earns about six times less than Harry Potter: Hogwarts Mystery. Warner Bros - the owners of the rights to Harry Potter, has released many mobile games including ones in this franchise, but nothing of this nature has happened before.
Revenues of the game Harry Potter: Hogwarts Mystery compared to other games in the portfolio of Jam City (end of April) These are both good, successful games, but after the release of Harry Potter: Hogwarts Mystery the structure of the studio's revenues toward the end of April and the beginning of May began to look like this: Jam City - a mobile developer from Los Angeles, produces casual match-3 games Cookie Jam and Panda Pop. How did this happen? The game uses very basic text-quest + clicker mechanics, not the most modern graphics, and doesn’t even feature Harry Potter!
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